About the Founder of Mad Powersports
Archie Williams
I’ve been hooked on powersports for as long as I can remember. Growing up, I spent just about every weekend riding dirt bikes and tearing through trails on ATVs. When I wasn’t riding, I was in the garage with my dad, wrenching on whatever we could get our hands on. I guess you could say this has always been more than a hobby for me—it’s a way of life.
After working in the powersports industry for over a decade, I realized riders like us were getting stuck between overpriced parts or cheap knockoffs that just couldn’t hold up. I knew there had to be a better option. That’s why I started Mad Powersports. My goal from day one has been simple: provide high-quality, reliable parts and gear that keep people out riding without draining their wallets.
I’m hands-on with everything we do here—whether that’s testing new products, helping customers find the right setup, or brainstorming what’s next. For me, Mad Powersports isn’t just a business. It’s a community. It’s about helping people ride harder, push further, and have more fun doing what they love.
When I’m not at the shop, there’s a good chance you’ll find me out on the trails with my family or linking up with other riders for a weekend adventure. This is the life I’ve always wanted, and I’m stoked to help others make the most of theirs.